Amazon’s Prime Day Fashion Deals Start at $7 & Include Celebrity Favorites

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Did you hear the good news? Amazon Prime Day is officially here! Starting today, you’re now able to shop insane deals (like Black Friday insane) on all of your favorite items, including fashion and apparel until July 11.

We found the pieces worth adding to your cart ASAP. Think cute exercise dresses for hot girl walks or running errands, comfy sandals and sneakers you’ll never want to take off, and classic denim getting all the five-star love. Oh, and the prices? Some of these picks are up to 56% off.

If your summer vibe includes soft fabrics, easy layers, and timeless pieces, this is your scroll-and-shop moment. These finds are cute, comfy, and already trending hard—so don’t be shocked if your TikTok FYP starts catching on after you.

And if you’re ready to dress like a Bravolebrity, you can score a Paige DeSorbo-loved crochet cover-up on sale now, plus a trendy mesh piece you can throw on before heading down to the beach. It’s recommended to E! by Gia Guidice.

Shop these Prime Day 2025 fashion deals below now!