marketing

BUSINESS

I went from side-hustling to running a $27 million-a-year marketing agency that works with MrBeast: Here’s my most important investment 

Being in the C-suite is a high-pressure job with long hours, board responsibilities, and intense scrutiny. But what is it…

Read More »
LIFE STYLE

Ariff Communications, Malaysian PR & digital marketing firm history

[This is a sponsored article with Ariff Communications.] For this boutique PR agency, a question they often get is, “Who’s…

Read More »
COMEDY

Did Quentin Tarantino Rip Off Itchy and Scratchy’s Marketing Strategy?

While the Simpson family had to wait until 2007 before making the leap to the big screen, Bart and Lisa’s favorite…

Read More »
TECH

the global influencer marketing industry is projected to grow 36% between 2024 and 2025, reaching $33B, as brands tighten overall ad budgets (Bloomberg)

Featured Podcasts Techmeme Ride Home: Omnibus 06/09 The day’s tech news, every day at 5pm ET. Fifteen minutes and you’re…

Read More »
CELEBRITY

How The YUH Family Is Changing Influencer Marketing – Hollywood Life

Image Credit: Josh and Lily Succeeding as a YouTube influencer requires passion, perseverance, and creativity—and Josh and Lily, known to…

Read More »
BUSINESS

Digital marketing used to be about clicks, but the rise of ChatGPT means it’s ‘now all about winning the mentions’

Consumers are now using large language models like ChatGPT to shop, requiring changes in traditional marketing practices. In the era…

Read More »
BUSINESS

Pinterest’s revenue forecast gets boost from AI ad tools, growing marketing spend

By Jaspreet Singh (Reuters) -Pinterest forecast current-quarter revenue above Wall Street estimates on Thursday, signaling its artificial intelligence tools are…

Read More »
BUSINESS

‘Making a difference together’: Dift helps partners including Accor and BNP Paribas combine social impact with emotional marketing

Consumers value companies that create meaning, as do employees. This growing demand has created opportunities for platforms to facilitate meaningful…

Read More »
CELEBRITY

Brian Worsley Joins Legendary As Marketing Exec

EXCLUSIVE: Legendary Entertainment has hired Brian Worsley as Senior Vice President of Marketing & Creative Advertising. Worsley will report to…

Read More »
CELEBRITY

Amanda Seyfried Says ‘Jennifer’s Body’ Marketing Team “Cheapened It”

As Jennifer’s Body plots a resurrection, Amanda Seyfried still has nothing but praise for the original. With the growing possibility…

Read More »
Back to top button