Food & Drink

Snickers Wants to Help You Read Your Future With Its ‘SatisFortunes’ Kits


Want to have an edge on your fantasy football league this year? Snickers is here to help with the help of a “Chocomancer.” 

On Tuesday, the candy company, which is the official chocolate sponsor of the National Football League, announced it’s giving fans a “satisfying glimpse into the future with SatisFORTUNES,” its guide to predicting your favorite team’s fortune with the help of Jennifer Billock, who is quite possibly the coolest person on the planet with a bio that reads: “writer, author, eclectic witch, and fortuneteller.” 

“Building on our continued partnership with the NFL for more than 20 years, Snickers SatisFORTUNES is a playful way for our consumers and NFL fans to get in on the action this season,” Martin Terwilliger, the marketing vice president of Mars Wrigley North America, shared in a statement. “We hope that the fun and wonder of making some season predictions, paired with the deliciousness of Snickers, brings a little extra satisfaction to fans through the touchdowns and fumbles of the season ahead.”

Ready to see into the future? Here’s how it all works. 

Billock, Snickers explained, “deciphered the unique traits of Snickers bites to see into the future of the upcoming season.” But not just any bite. The brand and Billock partnered with a representative from 21 NFL teams — including mascots — who each took a bite of a Snickers bar. Those bites were then read by Billock to create the SatisFORTUNES and “unveil each team’s destiny.” 

Fans can now get their hands on one of the limited-edition SatisFORTUNES kits, which contain five limited-edition team Snickers bars, along with SatisFORTUNES based on team bites, and a Chocomancer-curated bite guide so they can take their own bite and get a glimpse into their future. 

The kits are available for purchase, with proceeds going to the NFL Foundation. Team kits up for grabs include the Atlanta Falcons, Buffalo Bills, Chicago Bears, Cincinnati Bengals, Dallas Cowboys, Detroit Lions, Houston Texans, Indianapolis Colts, Jacksonville Jaguars, Kansas City Chiefs, Los Angeles Chargers, Las Vegas Raiders, Miami Dolphins, Minnesota Vikings, New England Patriots, New Orleans Saints, New York Giants, Philadelphia Eagles, Pittsburgh Steelers, San Francisco 49ers, and Tennessee Titans.

Get your favorite team’s kit at snickers.com — and hurry. There’s no telling how long these kits will last. (Though, we bet Billock knows for sure… ) 




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