Blue Ridge PBS launches new education channel

The Four Percent

ROANOKE, Va. (WDBJ) – Blue Ridge PBS launched a new educational channel Thursday morning, with the help of First Lady Pam Northam and a group of local partners.

The name of the new channel is ECHO, which stands for Education, Community, Health and Opportunity.

The channel will feature a wide range of programs produced with a variety of local partners, including Carilion Clinic, Center in the Square and The Birthplace of Country Music Museum.

“ECHO Channel is a direct result of what was learned during this pandemic,” Northam said during the kick-off Thursday morning, “a great addition to education as a whole, and to our communities by supplementing what our children are learning throughout our schools.”

“I think it gets back to our original mission of being an education station for the community,” said Blue Ridge PBS President and CEO Will Anderson.” “So it’s all community based.”

ECHO is now available 24/7, online and over the air.

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