Snoop Dogg, the rapper, singer, songwriter, producer, media persona, actor and entrepreneur, has signed with WME in all areas.
“WME is the one place that may deal with the profession I’ve constructed and develop it even additional,” Snoop mentioned. “I stay up for gettin’ it with the WME crew to proceed innovating throughout music, movie, TV, enterprise, and digital and break obstacles throughout leisure.”
Snoop has been within the business for 3 a long time releasing over 20 studio albums, promoting over 40 million albums worldwide, reaching no 1 numerous occasions on the Billboard charts internationally, and receiving 20 GRAMMY nominations. In 2022, Snoop gained a Primetime Emmy Award for his efficiency within the Pepsi Tremendous Bowl LVI Halftime Present.
This yr, Snoop acquired and have become proprietor of Loss of life Row Data which has been residence to hip hop stars like Dr. Dre and 2Pac, and was Snoop’s debut document label. At Loss of life Row, Snoop is dealing with all label and catalog-related enterprise in music, movie, attire, and merchandise whereas additionally signing new artists and re-releasing Loss of life Row legacy music. He’s additionally in improvement for a Loss of life Row tv sequence.
Below Loss of life Row Footage, Snoop is producing movie initiatives together with MGM’s The Underdoggs with Kenya Barris which he’ll additionally star in. This previous yr, Snoop additionally starred in Day Shift with Jamie Foxx which reached no 1 on the Netflix film charts and he additionally launched a kids’s present on YouTube named Doggyland.
Snoop has many enterprise ventures spanning leisure, esports, vogue, meals and beverage, hashish, Web3, and tech industries. He serves on the Board of Administrators for FaZe Clan, Inc. He lately opened up a storefront, Snoop Dogg’s Clothes, in Inglewood, CA, which options unique merchandise from his clothes collections.
Snoop additionally has an extended legacy of philanthropic works, together with the Snoop Youth Soccer League, a non-profit group offering alternatives for inner-city kids to take part in youth soccer and cheer.
WME will collaborate with Snoop and leverage the Endeavor community to additional his work throughout all these portfolios.
