Top announcements from Apple event By Reuters

by Msnbctv news staff

© Reuters. Apple CEO Tim Cook dinner holds the iPhone 13 Professional Max and Apple Watch Collection 7 throughout a particular occasion at Apple Park in Cupertino, California broadcast September 14, 2021. Apple Inc/Handout through REUTERS


(Reuters) – Apple Inc (NASDAQ:) on Tuesday launched a brand new sequence of iPhones and iPads, that includes a quicker processor and higher cameras.

Launching the merchandise at a digital occasion, Apple priced its smartphones at between $399 for iPhone SE, $799 for iPhone 13 and $1,099 for iPhone Professional Max.

Listed here are 5 key bulletins from the occasion:


The newest iPhone 13 comes with a brand new A15 Bionic processor, bigger battery, extra storage and new digital camera options.

The newest model will begin at $799, the identical value as its predecessor, and doubles the entry-level storage at 128GB. Its mini model will begin at $699. The iPhone 13 is predicted to final two and half occasions longer than the iPhone 12 on a single cost.


The brand new 5-nanometer know-how – deemed to be the quickest chip in a smartphone – incorporates a new 5-core GPU within the Professional lineup that brings the quickest graphics efficiency in any smartphone. It’s 30-50% quicker than the main competitors, Apple mentioned, bettering high quality for video apps, gaming, and the brand new digital camera options.


The iPhone 13 Professional and Professional Max have new digital camera techniques and embody an upgraded ultra-wide digital camera with improved aperture, making snapping footage in low-light circumstances higher.

The iPhone 13 Professional begins at $999 and the Professional Max begins at $1,099. All three fashions shall be accessible Sept. 24.

The fashions shall be accessible in 4 colours together with graphite, gold, silver, and sierra blue with storage choices of 128GB, 256GB, 512GB, and new 1TB.


The newest Apple Watch is redesigned to have a bigger show, with softer and extra rounded corners. The borders are 40% thinner, in contrast with Collection 6.

Health plus, a key characteristic on Apple Watches, provides new packages corresponding to pilates and meditation in addition to snow season and help group exercises.

The Collection 7 begins at $399 and shall be accessible this autumn.


The brand new iPad Mini shall be outfitted with an A15 bionic chip, 5G cellular know-how and a USB-C port. The redesigned Mini shall be thinner, have an edge-to-edge display screen with a liquid Retina show and are available in 4 new colours.

It would additionally characteristic Heart Stage, a characteristic that adjusts the front-facing digital camera throughout FaceTime video calls that was beforehand accessible on the Professional model. The mini begins at $499.

Its bigger sibling, iPad, shall be powered by an A13 bionic chip and embody the Heart Stage characteristic to focus on these working from house or attending lessons on-line. The common iPad’s value begins at $329.

(This story corrects iPhone 13 value to $799 from $699 and Professional Max value to 1,099 from $999 in paragraph 2)

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